July 2017 Blog Traffic Report (1st Month) – 1,091 Page views!!!

Welcome to the first monthly stats roundup for Money by Dad.  The domain and blog were initially born on June 28th but my first post wasn’t until July 8th so we’re going to go with round numbers here and just post a July roundup.

I’m not gonna lie it’s been a pretty crazy first month.  I really didn’t know what to expect and am honestly blown away that Money by Dad got almost 1000 page views (per Google) or over 1000 page views (per WordPress).  Either way, I’m beyond ecstatic that so many people have already visited, commented and shared.

I feel like the past month has been a bit of a search for my blogging voice and finding the exact direction I want to go.  I’ve had some really well-performing posts and some duds so far that have taught me a lot about what people are interested in reading.

1st Month Blog Post Summary

During July I published 10 new blog posts with the first on July 8th.

Hello Everybody! Welcome to Money by Dad!

The Quote That Will Motivate You To Set and Achieve Your Financial Goals

How to Become A Student Loan Repayment Ninja

The 8 Ways Kids Will SAVE You A Ton of Money

A Guide to Life Insurance For New Parents

Student Loan Forgiveness For Those Who Don’t Qualify

How to Invest in Real Estate When You Live in an Expensive Market

How To Stay Financially Sane As A New Parent

3 Ways to Raise A College Debt Savvy Child

Baby on the Way? 5 tips for Maximizing Your Maternity or Paternity Leave

The 8 Ways Kids Will Save You a Ton of Money and How to Stay Financially Sane as a New Parent were by far my most popular posts.  These posts both gave me a great lesson in the power of shareable content as both were posted by numerous people on Twitter, Facebook, and Pinterest.  They also resulted in some retweets by some accounts with very high follower numbers so that drove quite a bit of traffic as well.

July Traffic Overview




1,073 Page Views and 420 Visitors!!

I never expected to hit a number that high during my first month.  Sure it took a little groveling on Twitter to ensure I broke 1,000 but damn it feels good!  I do have a be a little realistic here though as Google Analytics only had me at 915 page views and 414 visitors.  There were a few days where I was flooded with Twitter referrals that WordPress picked up so I’m not sure if those were bots or what.  Either way, I’m super pumped about the results.

I didn’t set any concrete goals going into the month so I can’t say if I met or exceeded any but now that I have a baseline to work with it will give me some numbers to shoot for during August.

Like I said earlier my two top posts drove a lot of traffic to the site during the month.  It is a great lesson to really focus on the content I’m putting out as you, the reader’s, willingness to share my content is what will eventually allow me to reach my goals each and every month.

July Social Media Overview

Twitter Stats (754 Followers!!)

I’ve been pretty aggressive pursuing Twitter growth during the month and have been happy with the results so far.  Twitter has been the #1 source of referrals during the month by a factor of 5x. I’ve been following close to 100 people/day and have seen some nice follow back numbers.

I’ve also worked a bit on my tweet strategy with building relationships, promoting my content and tweeting content that will result in engagement. Some of my top tweets during the month were shamelessly asking for page views, tweeting about a spammy email pretty much everyone in the PF community received about buying their blog, a tweet promoting my 8 ways kids will save you money post and a picture of a steak I was cooking for dinner.  All received engagement rates of 10%+ which I feel is pretty good.

The biggest takeaway for me during the month is to be engaging and don’t just spam people with posts about your content.  Bring up topics people like to talk about or will bring a community together.  It can certainly be tough at times and result in a lot of tweet duds but the winners more than make up for it.

Below is a summary of my twitter stats for July.

Facebook Stats (3 new followers)

I did very very little outreach on Facebook during the month as it is a beast.  I did get a few new follows and spent $3 to promote a post just to test the waters. It resulted in pretty much no interaction though.  Boo.

Pinterest Stats (14 new followers)

Pinterest is the one platform, and this has been echoed by pretty much every blogger out there, that has the most potential to drive huge traffic numbers on an evergreen basis.  I have to be perfectly honest and say going into my first days with Pinterest I didn’t understand it at all. I still am kind of mystified by the whole process but am starting to get a little more comfortable.

Having only used it for a couple weeks it was still the 4th highest referral source during the month so I can definitely see the potential.  Michelle over at Making Sense of Cents recently interviewed Silas and Grace from ChasingFoxes.com about how they’ve driven MASSIVE traffic numbers to their blog in a very short time.  One of the best takeaways from the interview was their Pinterest strategy and how they will create 5-6 different pins for every post to see which one works the best.

That is a strategy I want to try once I work up the mental stamina to spend that much time on Pinterest. I know the payoff will be there if I put in the time but to be honest Pinterest isn’t my favorite part of this whole blogging process.

Next Month’s Goals

My completely arbitrary numbers goals to follow.  My #1 goal for the month is to increase engagement.  Page view numbers and all that are great for the soul and provide a boost to keep going but this blog won’t ever get to the Income Report stage if readers are not engaged.

I need to think about how to start boosting my conversions for email sign ups. Whether this is changing the blog layout (on the list), offering a signup or just adding value in a way that will make people want to engage.  I have a few things in mind so stay tuned.

August Goals:

Page Views: 2,000

Visitors: 900

Twitter Followers: 2,000

Facebook Followers: 50

Pinterest Followers: 50

Email Signups: 50

Published Posts: 10

August includes a few vacations so I’m really going to have to hustle and plan out my workload if I hope to meet these goals.  Happy blogging and here’s to an awesome August!

P.S. – If you want to help me reach these goals this month feel free to share a few posts on Pinterest/Facebook/Twitter and sign up for my email list πŸ™‚

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24 thoughts on “July 2017 Blog Traffic Report (1st Month) – 1,091 Page views!!!

  1. Matt says:

    Interesting post to see how you gained your blog traffic. Most of my traffic comes from referrals from blog commenting. I don’t really promote my stuff on social media. And by don’t really I mean not at all lol.

    • Derek says:


      And thanks for pointing that out! Not sure what was going on with this post but that happened a few times. Clearly I need to fire my editor πŸ™‚

  2. Jing says:

    Congrats! This is amazing for your first month! By the looks of it, I SERIOUSLY need to get on Pinterest! I have no idea why the thought of it scares me!

    • Derek says:

      Thanks. Totally agree with Pinterest. I have a really hard time connecting with it but given the potential results I keep working away at it.

  3. Darren says:

    Wow, your page views are similar to mine but you killed it on Twitter! I’ll be happy if I can get to 1000 followers by the end of Aug. I’m going to try to figure out Instagram this month. I’d like to attract a younger demographic.

    Congrats on a great month and enjoy the journey!

    • Derek says:

      Thanks Darren. Getting to this point has meant wasting a ton of time on twitter these past few weeks πŸ™‚

      Let me know how Instagram works out for you. Personally I have a hard time seeing the growth and engagement possibilities on Instagram given that the options for high quality visual content is tougher in the PF world. I may also be totally wrong though.

  4. Save Splurge Deny Debt - Cameron says:

    Awesome Job Derek, your numbers surpassed my first month by a long shot!

    Stick with Pinterest. I am 4 months into it and it is slowly creeping to the top of my referral traffic. I enjoy Twitter much more and connecting with people, but Pinterest does seem to have huge potential!

    I wish I could figure out if Instagram would actually help my blog, as I enjoy taking pictures and the ease of it. Hopefully one day I try it, but for now I don’t want to stretch myself too thin.

    Congrats on the first month and continued success!

  5. Jason@Debt Reckoning says:

    Great numbers! I have neglected promoting or engaging in Twitter, perhaps to my social media demise. I have been trying to focus more on Pinterest. Just doesn’t seem there are enough hours in the day!

  6. Ryan Biddulph says:

    Congratulations Derek! Well done. Sticking to the fundamentals works. Goodness you are light years ahead of me during my first month nearly a decade ago. Heck, even during my first year. Awesome stuff dude. Keep rocking it out.

  7. Eric Holland says:

    Your twitter numbers are ridiculous! I am just in the early stages of a dad blog and twitter is a slow, slow animal… I am trying to focus on really mastering one social media outside of facebook. Right now that has been driving my traffic. Look forward to following you on your journey.

    • Derek says:

      Thanks! I feel like the best thing I’ve done so far on twitter is fine a core group of people in your niche and interact with them a lot. It helps a ton when they start sharing your content and replying to your posts.

      Thanks for following along! It’s a pretty fun journey!

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